Spa Concepts International's specialized efforts can be summarized in four phases: market analysis; facility development; the conception of a distinctive spa program and operational procedures; implementation and management of programs and operations. Phase One entails a market survey, concept planning and financial projections. Phase Two includes working in conjunction with the client's architect and/or interior designer to create a facility in which the desired atmosphere and the building's technical functions are achieved harmoniously. Phase Three encompasses designing a personalized spa program to suit the clientele, planning retail sales, marketing, and program development. Recruiting, staffing, and training the appropriate staff, on-site administration and supervision of programs and operations are the fundamentals of Phase Four.

Spa Development and Management Services

Market Analysis	Concept Development
Business Definition Environmental Analysis Site Analysis Target Market Competition Analysis	Philosophy and Identity Spa Dimensions Spa Offering & Potential Programs Positioning Strategic Objectives
Facility Development	Financial Management
The Spa Environment Green Systems Facility Programming Design Components Space Requirements	Key Components of Financial Management Pre-Opening Costs Operating Proforma Financial Analysis Spa Strategies & Forecasts
Program Development	Equipment & Training
Operating Criteria Organizational Structure Operations Manual Marketing Communications Collateral Material Strategy Private Label Products Custom Spa Treatments	Staffing Resources Equipment Specifications Vendor Negotiations Technical Training Materials Departmental Training Policies and Procedures Sustainable Practices
Systems Management	Operations Audit
Human Resources Operations Management Reporting Systems Retail Sales Strategies Purchasing & Inventory Systems	On-going Operations Staffing & Payroll Retail Sales Profit & Loss Infrastructure